World's Largest Amoco Sign - Route 66 - St Louis
by Susan Rissi Tregoning
Title
World's Largest Amoco Sign - Route 66 - St Louis
Artist
Susan Rissi Tregoning
Medium
Photograph - Photography
Description
The world’s largest Amoco sign, located in St Louis, Missouri, is 40 feet high and 60 feet wide. It sits at the corner of Clayton Road and South Skinker Avenue. While highly visible from I-64/40 today, the location predates the interstate system, with a gigantic gas sign being on this spot since the early days of Route 66.
The first sign advertised “Standard Red Crown,” and at 65-by-85-foot, it was said to be larger than the gas station it sat beside. That Standard sign cost $50,000 and had 5,260 bulbs flashing red, white, and blue. It was an attention-getter. That station sold more gas than any other Standard station in the Midwest. At the time, it was one of the three largest signs in the country, one of which was in Time Square advertising chewing gum.
That sign was replaced in 1932 with a Standard Oil sign. A newer styled sign was erected in 1959, advertising just Standard, and then it was modified in the early 1970s to advertise Amoco.
Copyright 2022 Susan Rissi Tregoning
Uploaded
May 31st, 2022
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